Website design for businesses in St Gallen and Eastern Switzerland

A good company website introduces the business, explains services, shares knowledge, showcases products, enables contact and guides several audiences. The scroll animation weaves four content strands into one shared website.

For this to work, each role needs a clearly defined place. We establish which content belongs on the homepage and which needs its own section, so that nobody has to wander through irrelevant material. Cross - links between specialist articles, services and products help interested visitors move naturally from reading to making an enquiry.

Choose private customers, business customers, job applicants, partners or interested visitors: the navigation and homepage adapt as an example. This shows which menu items matter first to each audience.

For your website, we define a main navigation that serves everyone and add targeted entry points for the most important groups. This keeps the menu streamlined and journeys short.

Trades businesses need understandable services and illustrative examples; retailers need product ranges and opening hours; hospitality businesses need current offers. ICT companies, healthcare providers, educational institutions, consultancies and regional service providers explain more complex services and therefore need more structure.

We do not build an industry template; we derive the structure from your audiences and content. Anything not yet available is planned as a future addition.

In the CMS demo, choose between an expert article, news item, event, project or job advertisement as a placeholder. After completing the fields, the entry appears in a website view with a suitable label and date.

Regularly maintained content shows that a business is active and gives search engines reasons to return. We set up content management so that several people can create and approve articles.

The selection distinguishes the city of St Gallen, the surrounding region, Eastern Switzerland and the whole of Switzerland. Contact and service descriptions change at each level without suggesting local branches.

We describe your service area honestly on your website: where are you present in person, and where do you work digitally? This clarity builds trust and avoids disappointment when enquiries come from further afield.

For businesses delivering from Lake Constance to Toggenburg or Appenzell, we present delivery and service areas as a clear list rather than a decorative map. Businesses offering digital advice throughout Switzerland state this openly. Both can be shown on the same website without contradictions.

The demo shows the journey from information to a product, the basket, collection and contact. Nothing is ordered or paid for – the illustration simply demonstrates how the website and sales work together.

If sales are relevant to you, we plan the shop as part of the website, not as something bolted on. Collection in store, local delivery and shipping throughout Switzerland can be combined.

Information remains important: product pages explain materials, use and care, while advice pages link to relevant products and vice versa. This means nobody buys without the information they need, and anyone with questions can find a way to get in touch right beside the product. Our online store creation service explains the general principles.

We bridge the distance between Basel and St Gallen digitally, with video appointments, structured approvals and clear project phases. In - person meetings are possible by arrangement; we do not have an office in Eastern Switzerland.

For technical services with extensive specialist information, our Winterthur page offers further guidance on structure. After completion, we introduce your team to maintaining articles, products and job advertisements.