Shopify online store
created for you in Basel

During a meeting, we can look at a sample product together: which images explain it, which variant is genuinely different and what information do customers need before buying? This practical work prevents the design and product range from being planned independently of one another. Shopify support directly from Basel means accessible coordination with Widmer & Kunz, not a promise of unlimited appointments or a platform partnership.

We document the agreed scope and separate the basic setup from optional additions. The domain, mobile views, revision rounds and approval are as much a part of preparation as product copy. Legal content is provided by the business and reviewed by a specialist where necessary. A theme or shop app does not replace this responsibility.

A colour, size or material should appear as a clear choice. We record which combinations are offered, whether images change and how availability is maintained. A clear product structure starts with clean source data. Missing copy and unresolved image rights are not replaced with invented information. Complex custom logic is checked before implementation.

The neutral bag example shows a title, description, demo price, colour, quantity and availability. When an item is added, the visible basket reflects the selection. This allows you to assess the planned process without changing a customer's product or actual stock. In a real Shopify shop, variants, inventory and permitted sales channels are coordinated.

A collection groups products around a clearly understandable shopping occasion. Products can be organised by range, use or season; the structure does not have to match the internal warehouse organisation. Together, we decide which groups will form the basis of navigation and what information would be needed for subsequent automatic assignment. Filters need usable product data and a suitable presentation.

In the local example view, the bag is assigned to a collection and appears immediately in its overview. A real Shopify shop can use manual and rule - based collections. The appropriate logic is chosen based on your maintenance tasks. An additional group is only given a place in the menu if it helps people find their way around.

Anyone collecting in Basel needs clear information about when goods are ready and how they will be handed over. Anyone choosing shipping must be able to assess the destination area, costs and delivery information. We record the actual collection locations and clarify who prepares the goods. A business location is not automatically a publicly accessible collection point. Collection times and requirements are confirmed by the business.

The selection shows collection or standard shipping within Switzerland, with values explicitly labelled as demo values. An example threshold for free shipping is not a price commitment. Shipping profiles, location inventory and unusual geographical rules must be checked before implementation; not every combination works without an additional app or further configuration.

German, English and French may be relevant to an offering in Basel. We first clarify which product texts, navigation elements and notices will be translated and who will keep changes up to date. Shopify supports multiple languages with suitable configuration; the theme, translations and intended market assignment must work together. Choosing a language does not automatically change the shipping coverage or legal requirements.

The language demo translates the entire mini shop shown, including the product, selection, basket and checkout, between DE, EN and FR. Your selection applies only within this demo and changes neither the website language nor saved settings. For a real multilingual shop, currencies, payment processing and target markets are checked separately.

After a product has been selected, it should be clear which variant and quantity are in the basket. Shipping information needs to appear in good time during the process. We also consider routes back: making a change should not cause customers to lose their bearings. Mobile views and clear labels are part of the review, not an additional topic for later.

The local checkout takes you through the basket, example contact details, delivery or collection, payment method and review to a local confirmation. There are no credit card fields and no actual payment. The design of the real Shopify checkout has limits; additional fields and extensions may depend on the plan. To be checked before implementation.

For a Shopify shop in Switzerland, available payment methods, business details and payout requirements are checked against official documentation and the specific account. Shopify Payments is available in Switzerland, but activation involves more than simply displaying a logo. We also check how failed payments, refunds and order information are handled within the agreed process.

A Shopify agency in Basel should therefore consider product presentation and order operations together. Taxes, shipping terms and legal texts are not prescribed on a blanket basis. The technical setup follows confirmed business data and the agreed scope. Check availability and terms before the project begins.

An existing shop does not need to be rebuilt simply because a product page is unclear. We review collections, variants, mobile presentation and the connection to ordering. Existing addresses and important content are recorded before changes are recommended. The analysis distinguishes organisational issues in the content from a technical problem or a missing extension.

The review view marks selected points locally only. It does not measure sales or claim any improvement in conversion. A real assignment requires agreed access and specific observations. We can then decide whether targeted online store improvements, new product data or a more extensive build make sense.

An existing domain can be connected to the new shop; we set up a new domain by agreement. The shop name should fit your presence in Basel and is not automatically the company name. The encrypted connection is provided through the platform used. A domain alone replaces neither a trade mark check nor legal clarification of the name.

For business emails under your own domain, business email is a separate supplementary service. We coordinate the timing of the domain transfer, shop launch and email operations so that existing addresses remain reachable. Technical details of the connection are checked before the changeover.

We check which payment methods your Basel shop can offer based on current availability and your specific customer account. We set up shipping methods, shipping areas and possible collection in Basel according to your operational requirements. We configure tax information solely on the basis of your confirmed instructions and the platform's technical capabilities.

Widmer & Kunz does not provide tax advice. As a business, you remain responsible for the substantive and legal accuracy of your tax and shipping information; if you are unsure, we recommend a qualified specialist. We do not give blanket legal assurances.

The handover can take place in person at the business location in Basel. Possible topics include viewing and processing orders, adding products, editing variants, maintaining categories, updating order statuses, managing discounts, understanding statistics, and access and roles. The training is tailored to the agreed project scope, not to a standard list.

We practise using your actual products and the intended access. We record in writing who will take on which task afterwards. More in - depth sessions or ongoing support are agreed separately.

Not every Basel shop needs the same framework. A One Product Store focuses on a single main product with a product page, basket, payment, shipping, domain and contact details. A niche store organises a manageable range with categories, variants, product bundles and discounts. An extensive online store needs clear categorisation, filters, well - maintained product data and an orderly management process.

We determine the appropriate approach based on the product range, variants, data quality, desired functions and maintenance effort, not on fixed product counts. The interactive selection is for guidance only and is not an automatic quotation. We deliberately do not list prices here.

Products are integrated within the agreed scope. Images, descriptions, prices, variants and other product data must be supplied in full or prepared separately. Variants may relate to size, colour or version, for example. We assess extensive imports and data cleansing in advance before committing to an estimate of the work involved.

Our customers' product data is not automatically invented or supplemented. We flag missing information and discuss who will supply it. The starting point is a checked sample dataset, not an unchecked bulk import.

Clear categories, collections, filters and variants help your Basel customers find their way around. Complementary products, product bundles, promotions, vouchers and discount codes are possible components. We flag whether a function fits the chosen Shopify plan, needs an app or requires a specific configuration as something to be checked in advance.

We define promotions and vouchers with their validity, compatibility with other offers and exclusions so that they do not conflict unnoticed. Not every conceivable discount rule can be implemented without an additional solution.

Your shop should fit your brand rather than look like an unchanged standard template. We align colours, fonts, visual style, page structure, product presentation, navigation and basket with your corporate design. Mobile presentation is included from the outset.

In the local demo, you change the colour, typographic feel, card style and product presentation of an example card. It shows the visual effect of design choices, not a theme setting. We check which adjustments the chosen theme supports and where development is needed before implementation.

Possible services include clear page titles, meta descriptions, clear product names and product descriptions, image descriptions, image optimisation, organised categories, internal links and technical indexability. These basics establish the foundations; we do not promise a particular position on Google.

For more extensive support, we refer you to our SEO and GEO optimisation services. Which measures make sense for your Basel shop depends on the product range, competition and existing content.

As a possible extension, we connect advertising accounts, make technical preparations for tracking and align campaign pages with your product range. Meta advertising, Google advertising, advertising content, and statistics and analysis are services that can be agreed individually. We only activate tracking with due regard to consent and the data protection solution in use.

A connection is not a promise of success. We check the purpose, compatibility and data processing before connecting a service.

We can technically integrate legal pages such as terms and conditions, a privacy policy and a legal notice, and prepare them within the agreed scope. Legal review, completeness and approval are your responsibility or that of a suitably qualified specialist.

We do not claim that all necessary legal documents are automatically created in a legally compliant form. Templates and shop features are no substitute for professional review.

Shopify incurs ongoing platform costs. Apps may incur additional recurring costs, and domains, payment providers and external services may lead to further costs. We check current prices and what each plan includes before the project begins.

We do not carry over old prices from existing quotations. We discuss the ongoing costs of your Basel shop based on the setup actually chosen.